Pritt Entertainment Group Works With Shine Entertainment, MLB and Texas Rangers on 2024 All-Star Game Open
The Pritt Entertainment Group team couldn’t be more proud to share that we recently had the incredible opportunity to collaborate with Major League Baseball and Shine Entertainment to create the opening video for the pregame show of this year’s Major League Baseball All-Star Game, hosted by the Texas Rangers at Globe Life Field in Arlington, Texas. The video debuted right before the start of the pregame festivities on July 16, 2024, in front of a sold-out crowd of 39,343.
This video was a true team effort and celebration of what makes Texas so special, showcasing how its heritage is intertwined with that of baseball in America.
Shine Entertainment brought us into the process just about a month before the game, and collaboratively we hit the ground running. We immediately began working with project partners to identify talent and locations in Texas that would be perfect for filming. About a week later, our team was on the ground in the Lone Star State, capturing footage of real-life cowboys on a rural ranch and at the Ranger's home in Arlington.
The PEG Team on location in Texas
With one day to scout locations and two days to film, we worked quickly and efficiently, traveling between locations to capture everything that we’d need for the piece. We supplemented all of the amazing footage we captured with footage from real Texas rodeos thanks to our friends at The Cowboy Channel and we received an amazing selection of highlights of 2024 MLB All-Stars from Major League Baseball and MLB Network.
PEG, Shine Entertainment and David Poulsen on voiceover Zoom session
To create truly iconic pieces, though, all aspects of a video need to be thoughtful, intentional and have meaning. To make sure this piece was authentic and not only looked but also sounded like Texas, we were fortunate to be able to team up with legendary rodeo announcer David Poulsen on the voiceover and composer Matthew Jordan Leeds, who’s work has also been featured in pieces created for the Walt Disney Company, Netflix and Amazon, to compose a custom track for the piece, collaborating with our PEG team and the Shine Entertainment team.
We couldn’t be more thrilled with how the piece came together and that it could kick off such a memorable night on a global stage. This project really did have it all: a great story to tell and great storytellers to tell it with every step of the way. We can’t wait to continue to create with all of these great project partners in the future to help bring the most iconic events, like this one, to life.
