5 Things We've Been Watching: June 2022
5 Things We've Been Watching : June 2022
We love video here at PEG (obviously) and talk about it pretty much non-stop. So, we wanted to share with you five things that caught our eye, started a conversation or gave us a little inspiration over the last month.
Only One Image
Why it’s a thing: One of the most fun things about a digital piece of art is that you can interact with in ways you can't with traditional drawings. This one is a very fun exploration of art transforming and revealing new and exciting things as you dive deeper and deeper. Next we want to see a how it's made of this, because we need to know!
DALL-E 2
Why it’s a thing: This is WILD tech. This AI uses words to then create the imagery described. The video talks about how it works and the potential it presents for the way humans and computers can join together to create. It will be very interesting to see how this continues to develops and how it gets used in a real world environment.
An Architect's Own Home (House Tour)
Why it’s a thing: This longer form spot is half house tour and half advertisement. What better way to showcase your high-end windows than with a super high-end feeling spot? It is filled with beautiful imagery, great music and subtle, well-placed Vitrocsa window benefits. Sign me up for more house tours, please.
Approach is Everything
Why it’s a thing: We are always suckers for a good match frame. And this one is no exception. Just a clean, simple spot - but with some very creative and well-done match frames to really tie it all together.
National American Advertising Award Winners
Why it’s a thing: The American Advertising Awards are one of the biggest creative advertising awards shows of the year. Starting at the local levels, projects move up to regional and then national levels. (Even PEG participates in these awards every year!) The national winners are the best of the best of creative from companies all over the country. It's inspiration on inspiration on inspiration!
