5 Things We've Been Watching: December 2018
5 Things We've Been Watching : December 2018
We love video here at PEG (obviously) and talk about it pretty much non-stop. So, we wanted to share with you five things that caught our eye, started a conversation or gave us a little inspiration over the last month.
New ‘Parts Unknown’ Special Offers Insights on Working With Anthony Bourdain
Why it’s a thing: This episode-long look into the behind-the-scenes world of 'Parts Unknown' is incredibly fascinating. Not only for the sake that you get to hear about what it was like to work with Anthony Bourdain, but because you get an inside look at how much work goes into a show that looked so raw and effortless. (Nothing about a multi-person crew and 30 cases of gear is effortless...)
John Lewis & Partners Christmas Ad 2018
Why it’s a thing: This is just beautiful storytelling. Enjoy.
Google — Year In Search 2018
Why it’s a thing: We love that Google puts these together every year. And the fact that the focus on this year's video is "good" in a year that sometimes didn't feel so great feel like a really nice way to end. It's nice to be reminded of all the beautiful, good things that did happen in 2018. Thanks for making us smile, Google.
Video: Adweek Mashes Up the Best Ads of 2018
Why it’s a thing: We all see thousands, if not millions, of ads each year. This mashup gives us a nice flashback of the year that was in advertising. The ads that got us all talking, the ads the made us laugh or the ones that made us think. Want more? You can check out the full list of the top 25 ads of the year here.
5 Social Media Trends to Watch in 2019
Why it’s a thing: Because #4 on this list is "Video’s prominence as the preferred form of content." We have given you all the stats about how much internet traffic will be video by 2020 (Reminder: its over 80%) But in a sophisticated, internet world where people are looking for more personality and honesty from brands, nothing does this better than video.