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2024 IDEA Conference Recap

The annual IDEA Conference is always one of the best weeks of the year. Not only do you get to reconnect with friends and partners from across the sports industry, but you also get inspired by a week of chatting with some of the best and most brilliant minds in the sports creative industry.

This year’s IDEA Conference took place in St. Louis and was another one to remember. D.J., Josh, James and I represented the PEG Team this year. We had the chance to showcase our work to professional and college teams and leagues from across the country, take part in some awesome experiences and see venues from around the city.

Before the event kicked off, we got to attend a Cubs-Cardinals game at Busch Stadium. It was great, as always, to get to see a team’s show in-person. We also got to check out the area that has been redeveloped around the ballpark, which fits seamlessly into the in-park experience and feel.

We also visited the Enterprise Center, home of the St. Louis Blues, where we voted for this year’s Golden Matrix Awards. Congratulations to all our partners and friends who were honored as finalists and winners this year!

At that event, we also debuted our new PEG Sports brand video. This piece was so much fun to put together and showcased our team in a fun, outside-the-box way that mimicked the style of a real sports open video.

We also spent time at CITYPARK, home of St. Louis CITY FC, which was an incredible venue and clearly a great place to watch soccer in a re-energized part of the city.

All in all, it was another great conference. Thanks to the organizers of IDEA, who put the conference on, and planned a great trip for our team and all those who attended!

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