creative solutions

An inside look at how we think and work

Blog Post Featured Image What to Ask when starting your next video project Akron Video Production

What to Ask When Starting Your Next Video Project

Filed under

Video production is a big investment in both time and money. You don’t want to waste any resources going after the wrong audience, telling the wrong story or creating content that will get lost the shuffle. So, it’s important to ask yourself a few questions before you even begin a new project. Ask your basic […]

Blog Post Featured Image Science of Emotion in Video Akron Cleveland Video Production

The Science Behind Creating Emotion In Videos

Filed under

Videos are often created with emotion, to create emotion. Creating emotion in a video is part of something called atmospheric marketing, or the discipline of designing commercial spaces. Emotional design plays a role in expanding reach, influencing decision making and ultimately, drives action. With the right combination, triggered emotions create two main actions: sharing and […]

My Editing Playlist - Lain Thumb

My Editing Playlist

Filed under

The right playlist, based on how you currently feel or how you want to feel, can definitely affect an editor during the creative process. There have been studies done to prove this by curious people like us storytellers. For example, Kellogg School of Management professor Derek Rucker and three of his colleagues, Loran Nordgren, Li […]

Get a quote

Let us know about your project and we'll be in touch.